Advertising Done Right: Tampa Bay Lightning

OK – hockey spots are not really ADDY winners. Most of the time, they’re short, filled with clips (or piano players) with little info. However a few teams are trying to break the mold, and I commend them.

Tampa Bay Lightning – Sully Hat Trick Pack

Recognize that voice? Yes, It’s Anthony Sullivan from OxiClean. With a voice like that, it’s obvious he’s not a Tampa resident, however he’s known well-enough to make you do a double take.

OK – this is actually their opening video, but while I’m on the subject…

Chicago Blackhawks – Stand For You

 

(Sorry, the NHL makes it impossible to embed their videos)

I love the city tie in. Even if it’s a city that just became hockey fans in the past three years.

BONUS: St. Louis Cardinals – Some Nights You Win the World Series

A better use of Fun’s “Some Nights” (at least to me).  Plus, it still gives me chills.

This is How You Do Advertising: Long Live the Note

Thank you Lord, the Blues finally learned how to use advertising as an effective tool.

It beats “Don’t Stop Believing,” that’s for sure.

Breaking My Silence

I’ve been reasonably quiet concerning the impending NHL lockout, but I can’t hold my silence anymore.

I call bullshit.

Bullshit to Gary Bettman and Donald Fehr for not spending June 12 – Sept. 16 working on a new contract. Bullshit on players and owners for not believing that $3.2 billion dollars split wasn’t enough for either side. Bullshit on Gary Bettman, who makes more then Marian Hossa, Henrik Zetterberg, Rick Nash and Sidney Crosby. Actually, only 15 players out of the nearly 1000 under the NHLPA make more than Bettman, at $7.98 million in 2011-2012. Bullshit to the thousands of fans who spend their hard working money on season tickets, suites and nosebleed seats to bring their dad, son, daughter or friend with the hopes of seeing something amazing. Bullshit to the bars, restaurants, parking garages and scalpers trying to get by. Bullshit to the ticket reps, mascots and concessions workers with resumes on Craigslist. Bullshit to every former player, executive, owner and coach who has their name forever engraved on Lord Stanley.

And mostly bullshit to me, for still believing in a league that has done so little to keep me in mind.

Blues Players Overseas

I’ll be honest, I’ve tried to avoid lockout talks. So when my boyfriend told me the Blues are one of the teams with the most players heading across the Atlantic, I was somewhat shocked.

Thanks to Puck Daddy, I’ve found this killer list of players who have taken their talents elsewhere. The Blues are below.

Matt D’Agostini – SC Riessersee

Kris Russell – TPS

Alex Steen – MODO

Chris Stewart – Eispiraten Crimmitschau

Vladimir Tarasenko – SKA St. Petersburg

Roman Polak – HC Vitkovice

RUMORED: TJ Oshie - Västerås

Patrick Berglund - Västerås

Vladimir Sobotka - Slavia Pragu

Any surprises? Am I missing anyone?